What does Entravision operate?
Entravision’s US Media business supplies news and entertainment through television, radio and digital channels. Advertisers use these outlets to reach local and national Latino audiences. Alongside that media portfolio, the group operates Smadex, an advertising technology platform, and Adwake, an international performance marketing agency. [1]
How does broadcasting connect with advertising technology?
The company’s current reporting distinguishes its media operations from Advertising Technology & Services. Its technology business serves advertisers and app developers globally through programmatic tools and related services. That gives the group two different routes to advertising spending: selling access to its own media audiences and helping clients execute digital campaigns. [2]
The listed company’s mix therefore reaches beyond a conventional television station owner. Its corporate headquarters and main audio-segment operational offices are in Burbank, California. [3]
In the Global Entertainment Index
Listed-market context
USD total returns through , using the Index's adjusted price series. Not live quotes. Past performance does not predict future results.
0.61% target weight at rebalance. Weights drift between rebalances; this is not a live portfolio weight.
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Sources & review
Company facts use the primary sources below. Market classification and performance come from the Index. Ownership is a parent-group summary, not a complete beneficial-ownership analysis.